The Ultimate Sales Training Manual
Ideal for Account Executives, Account Managers, Development or Sales staff will find that the workshop and the ‘self paced learning guide‘ will provide a systematic approach for them to:
Are you ready to increase your sales?
If you‘re serious about taking your business to the next level, then How to Turn Questions into CASH will show you how to:
How to Ask Questions That Sell explains the psychology behind the questioning process and includes over 250 questions to help you:
It contains the most insightful, powerful questions you‘ll ever find, set out in 21 individual categories and ready to customise. You can start using them immediately.
This book is an Owner‘s Manual to the rest of your life. Though the contributors are diverse, they are united by proven success and by a common theme. The theme is leadership.
The common assumption is that, while there are men and women who were seemingly born to lead, the vast majority of leaders reach their positions of eminence by applying techniques and skills which can be learned.
The unifying factor in the diversity of the chapters is that there is always room at the top.
Whether it is how to organise and so take charge of your life ‘" make the most of that most precious of all commodities, time ‘" or the nuts and bolts ways of motivating others willingly to do what you wish, this book shows how to do it.
Max Newnham has collected a number of his best articles from The Age to create Great Aussie Success Stories.
Read the profiles successful managers, their strategies, policies and structures from a broad range of Australian industries including corporate and small business. Learn their tips and explores how they got to where they are now.
Most of the stories are about Australian small businesses and their owners; some are tales from big businesses from both here and overseas. Not every story is about owners who have achieved great wealth, but rather the lessons they have learnt and can teach us.
The ancient Chinese warrior, Sun Tzu, wrote the oldest military manual in the world—The Art of War. It‘s still required reading at military academies in the U.S. and around the world. Why? Because the principles advocated by this brilliant strategist have been applied across numerous social sectors—from warfare (naturally) to competitive business activities.
Learn how Michael has adapted his strategies in this downloadable e-book.
The Thesaurus for business people and the one book that sits next to my desk, no matter what I am doing.
More than 6,000 words and phrases that make the difference between boring letters and copy that sells
Keeping your name in front of prospective and existing customers is one of the most essential steps in building a business.
This guide is designed to offer you a number of (mostly inexpensive) ways to help you stay in a customer‘s mind. It is about how to be respected as an expert in your field, how to be remembered.
With easy to follow ideas you can apply immediately to your business, it also encourages you to monitor the costs involved in your time and financial outlay. This enables you to take the most cost effective as well as the fastest route to increasing turnover and profit
If you think marketing is just another word for selling, a word to dignify an expense account rort or an organised waste of time by people who don‘t produce anything then this mini guide is probably not for you.
Marketing is about making you different. Desired. Hot. The chosen one.
Deny or scoff at marketing and join the ranks of the twenty to thirty something dreamers who watch others get rich or the forty to sixty something whingers moaning about what might have been if only…
There are just 1440 minutes in every day. Marketing is the means by which you can make each of them profitable.
Follow the step-by-step suggestions in this guide and you can be generating income 1440 minutes a day. This comprehensive guide has been kept as brisk and brief as possible. That‘s the whole point. Marketing avoids waste and waffle.
Survival in business depends on one thing…making a profit. And profit is governed by just three factors.
To increase your profit you can cut expenses, increase margins or increase sales.
In most businesses cutting expenses is difficult and increasing margins is virtually impossible unless people are clamouring to buy your product or service.
Increasing sales is the quickest, easiest and most effective way to increase profit. Yet selling is one of the most misunderstood aspects of business.
This guide is designed to give you ideas and stimulate your imagination about how you can increase your sales.
The step-by-step format with each topic leading or step leading to the next allows you to apply the concepts and swiftly see the results.
Read this guide now if you want to learn how to increase your profit virtually overnight.
Letters work. Outside of personal contact, letters create the best and most lasting image people have of you and your business.
They can be used to open doors, find new customers, strengthen relationships and keep your name top of mind. Sometimes they are the only image people have of you. Every letter that leaves your business is an opportunity to market yourself, your business and your products or services.
This Mini Guide is about writing sales letters ‘" the most demanding letters business people ever have to write. Do your sales letters work for you or against you? Learn how to maximise the impact of your letters today.
Buy three mini-guides and get the fourth one absolutely FREE!