Books and CDs
Diamond Selling
The Ultimate Sales Training Manual
Ideal for Account Executives, Account Managers, Development or Sales staff will find that the workshop and the ‘self paced learning guide’ will provide a systematic approach for them to:
- increase their success at selling additional covers to and obtaining referrals from existing clients
- make the most of any referral opportunities
- increase the impact of their client presentations
- better sell their ideas to customers and
- make the most of their existing customer relationships to create additional sales and more profit
- Price: $265
- Postage and Packing: $10
How to Turn Questions into CASH
Are you ready to increase your sales?
If you're serious about taking your business to the next level, then How to Turn Questions into CASH will show you how to:
- Stand out from the crowd.
- Motivate people to want to deal with you.
- Minimise objections before they arise.
How to Ask Questions That Sell explains the psychology behind the questioning process and includes over 250 questions to help you:
- Identify what your prospects and customers really want.
- Illustrate the value of dealing with you.
- Turn prospects into customers.
It contains the most insightful, powerful questions you'll ever find, set out in 21 individual categories and ready to customise. You can start using them immediately.
- Price: $65
- Postage and Packing: $10
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Lessons in Leadership: Insights into business from ten of Australia's leading consultants
This book is an Owner's Manual to the rest of your life. Though
the
contributors are diverse, they are united by proven success and by
a
common theme. The theme is leadership.
The common assumption is that, while there are men and women who
were
seemingly born to lead, the vast majority of leaders reach their
positions of eminence by applying techniques and skills which can
be
learned.
The unifying factor in the diversity of the chapters is that there
is
always room at the top.
Whether it is how to organise and so take charge of your life -
make
the most of that most precious of all commodities, time - or the
nuts
and bolts ways of motivating others willingly to do what you wish,
this book shows how to do it.
- Price: $27.50
- Postage: Australia $3.50, International $10.00
Read Michael's chapter FREE before buying
Ready, Aim, Sell!
"If there is one phrase to sum up Harrison's book it is quite
simply,
tricks of the trade. Ready, Aim, Sell! is written for the
ambitious.
It is an action plan, from the inclusion of Harrison's own
successful
solicitation and sales letters, his personal intelligence and data
base compilation system to how to log phone calls, appointments
and
results tallies."
- Price: $20
- Postage: Australia $3.50, International $10
The Mini Guide to Business Promotion
Keeping your name in front of prospective and existing customers is one of the most essential steps in building a business.
This guide is designed to offer you a number of (mostly inexpensive) ways to help you stay in a customer’s mind. It is about how to be respected as an expert in your field, how to be remembered.
With easy to follow ideas you can apply immediately to your business, it also encourages you to monitor the costs involved in your time and financial outlay. This enables you to take the most cost effective as well as the fastest route to increasing turnover and profit
- Price: $7
- Postage: Australia $3.50, International $10
The Mini Guide to Marketing
If you think marketing is just another word for selling, a word to dignify an expense account rort or an organised waste of time by people who don’t produce anything then this mini guide is probably not for you.
Marketing is about making you different. Desired. Hot. The chosen one.
Deny or scoff at marketing and join the ranks of the twenty to thirty something dreamers who watch others get rich or the forty to sixty something whingers moaning about what might have been if only...
There are just 1440 minutes in every day. Marketing is the means by which you can make each of them profitable.
Follow the step-by-step suggestions in this guide and you can be generating income 1440 minutes a day. This comprehensive guide has been kept as brisk and brief as possible. That’s the whole point. Marketing avoids waste and waffle.
- Price: $7
- Postage: Australia $3.50, International $10
The Mini Guide to Maxi Profits
Survival in business depends on one thing...making a profit. And profit is governed by just three factors.
To increase your profit you can cut expenses, increase margins or increase sales.
In most businesses cutting expenses is difficult and increasing margins is virtually impossible unless people are clamouring to buy your product or service.
Increasing sales is the quickest, easiest and most effective way to increase profit. Yet selling is one of the most misunderstood aspects of business.
This guide is designed to give you ideas and stimulate your imagination about how you can increase your sales.
The step-by-step format with each topic leading or step leading to the next allows you to apply the concepts and swiftly see the results.
Read this guide now if you want to learn how to increase your profit virtually overnight.
- Price: $7
- Postage: Australia $3.50, International $10
The Mini Guide to Writing Sales Letters That Work
Letters work. Outside of personal contact, letters create the best and most lasting image people have of you and your business.
They can be used to open doors, find new customers, strengthen relationships and keep your name top of mind. Sometimes they are the only image people have of you. Every letter that leaves your business is an opportunity to market yourself, your business and your products or services.
This Mini Guide is about writing sales letters – the most demanding letters business people ever have to write. Do your sales letters work for you or against you? Learn how to maximise the impact of your letters today.
- Price: $7
- Postage: Australia $3.50, International $10
The Set of Four Mini-Guides
Buy three mini-guides and get the fourth one absolutely FREE!
- Price: $20
- Postage: Australia $3.50, International $10
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